The cheerful crowds visiting bomb sites were so large they interfered with rescue work, pub visits increased in number (beer was never rationed), and 13,000 attended cricket at Lord's. People left shelters when told instead of refusing to leave, although many housewives reportedly enjoyed the break from housework. Some people even told government surveyors that they enjoyed air raids if they occurred occasionally, perhaps once a week. Despite the attacks, defeat in Norway and France, and the threat of invasion, overall morale remained high; a Gallup poll found only 3% of Britons expected to lose the war in May 1940, another found an 88% approval rating for Churchill in July, and a third found 89% support for his leadership in October. Support for peace negotiations declined from 29% in February. Each setback caused more civilians to volunteer to become unpaid Local Defence Volunteers, workers worked longer shifts and over weekends, contributions rose to the £5,000 "Spitfire Funds" to build fighters, and the number of work days lost to strikes in 1940 was the lowest in history.:60–63,67–68,75,78–79,215–216

What drink was never rationed?