Universal Studios
In its early years Universal released three brands of feature films — Red Feather, low-budget programmers; Bluebird, more ambitious productions; and Jewel, their prestige motion pictures. Directors included Jack Conway, John Ford, Rex Ingram, Robert Z. Leonard, George Marshall and Lois Weber, one of the few women directing films in Hollywood.:13

Q: What type of movies came out of Bluebird?
more ambitious productions