The effective area or effective aperture of a receiving antenna expresses the portion of the power of a passing electromagnetic wave which it delivers to its terminals, expressed in terms of an equivalent area. For instance, if a radio wave passing a given location has a flux of 1 pW / m2 (10−12 watts per square meter) and an antenna has an effective area of 12 m2, then the antenna would deliver 12 pW of RF power to the receiver (30 microvolts rms at 75 ohms). Since the receiving antenna is not equally sensitive to signals received from all directions, the effective area is a function of the direction to the source.

What is the portion of something that is reached by the radio transmission called?