Please answer a question about the following article about Pesticide:

The first legislation providing federal authority for regulating pesticides was enacted in 1910; however, decades later during the 1940s manufacturers began to produce large amounts of synthetic pesticides and their use became widespread. Some sources consider the 1940s and 1950s to have been the start of the "pesticide era." Although the U.S. Environmental Protection Agency was established in 1970 and amendments to the pesticide law in 1972, pesticide use has increased 50-fold since 1950 and 2.3 million tonnes (2.5 million short tons) of industrial pesticides are now[when?] used each year. Seventy-five percent of all pesticides in the world are used in developed countries, but use in developing countries is increasing. A study of USA pesticide use trends through 1997 was published in 2003 by the National Science Foundation's Center for Integrated Pest Management.

What might someone knowledgable about the history of pesticides call ther period of the 1940s and 1950s?
pesticide era